Skip to content
Celebrating the 56th Glorious National Day of the Sultanate of Oman — 18 November
Desk opens Sun–Thu 8:00 Muscat 05:20
+968 9664 1360 sales@smartrooms.me Written quotes in Omani Rial · OMR
العربية
Sony Pro BRAVIA BZ53L 98-inch Digital Signage Display – FW-98BZ53L

Sony

Sony Pro BRAVIA BZ53L 98-inch Digital Signage Display – FW-98BZ53L

SKU FW-98BZ53L

The Sony Pro BRAVIA BZ53L is a 98-inch 4K UHD digital signage display designed for high-impact visual communication. Featuring 780 nits brightness and a Cognitive Processor XR, it ensures clarity in bright environments. SmartRooms Oman provides quotations for installation across Muscat, Sohar, and Salalah.

Screen size
98"
Resolution
4K UHD
VESA
600 × 400 mm
Processor
Cognitive Processor XR

Pricing

Price on request in OMR

Include in your quote
WhatsApp
Written quote usually within one business day Download datasheet (PDF)

  • Written quotation in OMR

    Pricing, availability and warranty on one document.

  • Manufacturer warranty

    Terms confirmed on your quotation.

  • All 11 governorates

    Delivered from Muscat to Dhofar.

  • Quotations in Arabic & English

    Ask for Arabic, English or both.

The product, in detail.

Screen and picture

Screen Size
98 inch
Resolution
3840 × 2160 (4K UHD)
Brightness
780 nits
Backlight
Direct full-array LED, local dimming

Built-in system

Operating System
Android TV
Processor
Cognitive Processor XR
Storage
32 GB

Ports and connections

HDMI Input
4
Wi-Fi
Integrated wireless LAN, Wi-Fi Direct

Description

This large-format display utilises a VA panel with 3840 × 2160 resolution to render sharp, detailed content. The direct full-array LED backlight with local dimming achieves a 5,000:1 contrast ratio, enhancing depth in dark scenes. With a brightness of 780 nits, the screen remains visible even in well-lit lobbies or conference halls in Muscat.

Running on Android TV, the BZ53L offers integrated Chromecast and 32 GB of storage for flexible content management. Connectivity includes four HDMI inputs, Ethernet, and USB ports, alongside IP and RS-232C control for integration into existing AV systems. The 98-inch screen weighs 67.2 kg without the stand and supports VESA 600 × 400 mm mounting.

The Cognitive Processor XR analyses content to optimise contrast and colour accuracy across the 95% DCI-P3 gamut. HDR support includes Dolby Vision, HDR10, and HLG, delivering vivid imagery for digital menus or corporate dashboards. Designed for 24/7 duty cycles, the display includes down-firing and side-back speakers for autonomous audio output.

Ideal for: Corporate lobbies in Muscat, university lecture halls in Nizwa, and exhibition spaces in Salalah requiring large-format digital signage.

  • 4K UHD Clarity – Delivers 3840 × 2160 resolution on a 98-inch VA panel for sharp, detailed visuals.
  • Bright Visuals – 780 nits brightness ensures content remains legible in ambient light conditions.
  • Smart Content – Android TV operating system with Chromecast Built-In and 32 GB storage.
  • HDR Support – Compatible with Dolby Vision, HDR10, and HLG for enhanced dynamic range.
  • System Control – Enables IP and RS-232C control for integration with central management systems.
  • VESA Mounting – Supports standard VESA 600 × 400 mm wall mounts for flexible installation.
  • Audio Output – Includes four 10W speakers for standalone audio without external amplifiers.

Specifications

Manufacturer specifications · confirmed on your quotation

Display

Screen Size
98 inch
Resolution
3840 × 2160 (4K UHD)
Brightness
780 nits
Backlight
Direct full-array LED, local dimming
Viewing Angle
178° horizontal / 178° vertical

System

Operating System
Android TV
Processor
Cognitive Processor XR
Storage
32 GB

Connectivity

HDMI Input
4
Wi-Fi
Integrated wireless LAN, Wi-Fi Direct
Connectivity Options
HDMI In × 4, USB × 2, Ethernet × 1, Analog Audio In × 1, Digital Audio Out × 1

Camera & audio

Speaker Output
10 W + 10 W + 10 W + 10 W (down-firing and side-back)

Physical & warranty

Dimensions
2199 × 1255 × 85 mm (without stand)
Weight
67.2 kg (without stand)
Shipping Dimensions
2330 × 1394 × 283 mm
Shipping Weight
91 kg (gross)
VESA
600 × 400 mm
Colour
Black
Power Consumption
505 W (rated)
Power Standby
0.5 W

Other

Type
Digital Signage Display
Key Features
Cognitive Processor XR, XR Motion Clarity, full-array local dimming, HDR10, HLG and Dolby Vision, Android TV, Chromecast Built-In, 4K input at 120 Hz, IP and RS-232C control
More Information
Panel technology: VA | Contrast ratio: 5,000:1 | Response time: 6.5 ms | Aspect ratio: 16:9 | Color gamut: 95% DCI-P3 | Operating hours: 24/7

Complete the room

One quotation for the whole setup.

Select what else the room needs — we will price it together, with delivery and installation.

Downloads

Delivery & installation in Oman

Delivered to Muscat, Salalah, Sohar, Nizwa and every other governorate, with installation available through our partner teams. Lead time for this model is confirmed on your written quotation.

Stock held in Muscat for fast-moving models — ask for current availability.

Questions about ordering

How do I get a price?
Ask for a written quotation. Use Request pricing on any product page, WhatsApp +968 9664 1360 or email sales@smartrooms.me with the model or part number, the quantity, the delivery location in Oman and whether installation is needed. The quotation covers pricing, availability, warranty and installation options.
Do you deliver across Oman, and how long does it take?
Yes — to Muscat, Salalah, Sohar, Nizwa and the other governorates. Lead time depends on the model, quantity and configuration, so it is confirmed in writing on the quotation and again when your purchase order is acknowledged.
Do you install?
Yes. Installation is available across Oman through our partner installation teams. Its scope — mounting, cabling, positioning, commissioning and handover — is written into the quotation, so anything outside it is clear before the visit.
What warranty applies?
The manufacturer's warranty applies, with the terms confirmed on your quotation. The quotation states the warranty holder, period and service level, and we coordinate any claim with the manufacturer or its authorised service partner on your behalf.
Do you support government tenders?
Yes. We quote tender quantities and supply what a tender file needs: an itemised quotation addressed to your entity, manufacturer datasheets, technical compliance sheets, the delivery and installation scope, and a warranty statement.
Can I get the quotation in Arabic?
Yes — in Arabic, English or both. Manufacturer datasheets are usually published in English.
Can I buy the Sony Pro BRAVIA BZ53L in Oman?

Yes. SmartRooms Oman supplies the Sony Pro BRAVIA BZ53L digital signage display. We provide itemised quotations in Omani Rial with VAT for delivery and installation across all 11 governorates.

Does this display support Android TV apps?

Yes. The BZ53L runs Android TV with 32 GB of storage and includes Chromecast Built-In. This allows direct access to streaming applications and content management platforms without additional devices.

Is the Sony BZ53L suitable for 24/7 operation?

Yes. The display is rated for a 24/7 duty cycle, making it suitable for continuous digital signage applications in public spaces, airports, or corporate environments requiring constant uptime.

What control protocols are supported?

The unit supports IP control and RS-232C serial communication. These protocols allow integration with third-party AV control systems for centralized management of power, volume, and content playback.

How do I request a tender quotation?

SmartRooms Oman supports government and corporate tenders with datasheets and compliance statements. Contact our team for a quotation in Arabic or English, covering hardware, delivery, and labour.

More in Digital Signage

All Digital Signage (1489) All products A–Z